Blog 6: Looking into gay vague advertising

We have learned many terms in this class, most of which I was familiar with concerning the basic principle while not necessarily the literal term itself. One term has stuck out above all others so far. Before I took this class, I had never before heard of gay vague advertising. The concept intrigued me and after understanding what it is and why it is used, I started to wonder how many other straight people like myself have failed to notice this? After doing some research online, it appears that gay vague advertising is on the rise.

I never realized what was going on in certain ads because the sole purpose of those ads was for me to see what I as a straight man would traditionally see while a gay person would naturally see something else altogether. I didn't know such ads were out there because I didn't know what to look for. I knew there were advertisements targeted towards homosexuals, but I never knew there was a stealthy concept out there that allowed for advertising to everybody.

Some people think gay vague advertising is offensive. I do not think this is the case. Gay people have a right to be advertised to, as well. If anything, those people who are offended by such things should rejoice because gay vague advertising is meant to please all parties. I'm willing to bet that those people who are angered by such a concept have failed to realize examples of gay vague advertising in the past, thus proving my point.

Now that I am familiar with the concept of gay vague advertisementing and having seen examples of such in class, I am purposely on the lookout to see how many such ads I can realize on my own. I've already told some friends of mine who are not taking this class about the concept and they were just as surprised as I was. This includes a gay friend who loves the idea.